Lekste – food delivery

Release:
2017 spring
The case:
LEKSTE (plate) is a food delivery service based in Vilnius, Lithuania. LEKSTE working with over a hundred of the best places, to put the best awesome food all in one place. Your favorite meal delivered to your home or office doors. The goal of LEKSTE branding was to make the brand feel playful, modern and personal. We created visual identity, branding manual, flexible patterns, packing, logotype and various branded materials. Iconic patterns tell a visual story about a food delivery journey. Eye catching colours creates warm and pliable visual expression for LEKSTE. Sophisticated and light typography speaks with audience in professional and trusful manner.
Deliverable:
Branding
Stanionary
Packing
Line of business:
Food delivery service
Photos by:
Martyna Jovaisaite

Logotype process

Structure and guidelines is our first love. Same accurate angles and gaps puts everything in place. Logotype idea is made from a few symbols. You can notice plate + location pin + fork and spoon.

Icons & stories

Icons tells a visual story about a food delivery journey. It could work as individual symbols or complete pattern. We had great fun putting these together.